Tag: Web Optimisation
Recalculate Adobe Target Result
Go beyond the basics and unlock powerful insights by integrating Adobe Target with Adobe Analytics via A4T, to analyze testing and personalization activities using a wide range of metrics. Addressing the limitation of the A4T solution by leveraging Data Warehouse and Data Feed to perform offline calculations using Python to perform Welch’s t-test and proportion…
Harnessing GenAI Chatbot to Generate A/B Testing Ideas
A/B testing is vital for optimizing web page performance, but generating impactful ideas can be time-consuming. Using a GenAI Chatbot can streamline ideation, enable data-driven decisions, and boost web page conversions.